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Telecom Business Review | Wednesday, August 04, 2021
The digital displays, powered by the Wi-Charge wireless charging platform, engage with customers at the point of sale, resulting in greater sales and a better in-store customer experience.
Fremont, CA: "Wi-Spot is transforming in-store customer experience," says Mr. Ori Mor, Wi-Charge Chief Business Officer. "For the first time, video and interactive communication, and data-based selling, is coming to the point of sale."
Wi-Charge is a long-distance wireless power startup developed to enable automated charging of smartphones and other smart gadgets. The unique infrared wireless power technology can securely and effectively transmit several watts of power to client devices at room-sized distances. It provides end-users with the flexibility they desire and product designers with the ability to usher in the next generation of mobile smart gadgets. Wi-Charge, which goes beyond batteries and power cables, is the power of the future.
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Wi-Charge released Wi-Spot, the first digital shelf talker wirelessly charged and does not require batteries or power cords.
"Wi-Spot presents a tremendous benefit to three groups: brands, stores, and consumers. Brands pay over $300 billion every year for digital advertising. Yet, there was no digital interaction at the point of purchase in physical stores - where the customer makes the buying decision. Stores are severely limited by the need to power digital displays either by batteries or by running power cords, making it impossible to deploy multiple digital displays in desired locations around the store, limiting installations basically to only near power outlets."
The Wi-Spot display is suitable for usage in any retail environment, including wholesale, fashion, fast food chains, airports, and shopping malls—the Wi-Charge wireless charging platform, the most robust long-range wireless technology available today, powers Wi-Spot. Wi-Spot also has sensors that send and receive data, such as aisle traffic, consumer interaction, and messaging efficacy. Wi-Charge is both consumer-safe and FDA-approved.
Wi-Charge offers a variety of long-distance wireless charging options based on patented and field-proven infrared technology that is safe, environmentally friendly, and simple to use. Wi-breakthrough Charge's long-range IR-based wireless charging technology powers a wide range of verticals and habitats, including the home, retail, corporate environments, industrial IoT devices, and more. The firm has garnered multiple awards for its innovative wireless power technology.
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